Reject Before You Are Rejected

I've had a call with a client. Everything was going smoothly until I started seeing some red flags.

Instead of rushing the call to an end. I just paused and told him, I don't think we are a good fit. I gave him the reasons and told him how he could better position his company to be able to work with me.

This would sound odd to most of us because usually we are the ones who are rejected, not rejecting.

This is a reminder that setting boundaries goes both ways.

Do not take on a client just because you need the money. Take on a client while considering value alignment as the most important factor, then think about the money later.

Without value alignment you'll end up doing work you don't like and most importantly work that might class with the clients expectation and therefore impact your reputation—your most important asset—not money.